Help Your Winners Get the Most Out of Their Awards

Help Your Winners Get the Most Out of Their Awards

Congratulations, you’ve announced your Best of award winners. Now how do you help your winners leverage their awards to promote their business properly? Show Your Winners How To Share Their Good News Provide the resources to encourage your winners to share their good...
Capitalize On Your Content Or Someone Else Will

Capitalize On Your Content Or Someone Else Will

WITHOUT YOUR KNOWLEDGE, several organizations are reaching out to those featured in your publication and offering them reproductions of your published content at a premium. These companies profit from your hard work, selling “As Seen In” Plaques that features your...
Three Tips Driving Obituary Close Rates in 2020

Three Tips Driving Obituary Close Rates in 2020

As you plan for your 2020 obituary revenue projections, you may be debating the question: do we need to increase obituary prices to hit our target revenue numbers next year? After all, obituaries account for about 2% of the newspaper industry’s annual revenue....
How to Give Back to Veterans in 2019

How to Give Back to Veterans in 2019

SHOW OUR LOCAL HEROES YOU CARE As we approach November 11th, it can be challenging to know how you can give back to our veterans. Many charities focus on everything from veteran’s assistance to more targeted organizations focused solely on Special Forces soldiers. To...